Creator Economy Influencer vs. Creator? Which Term Describes You Best? Colloquial usage has apparently made the terms creator and influencer synonyms, but there can be a helpful distinction.
Newsletters Programmatic Advertising Will Dominate Email Newsletter Sponsorships Creator newsletters will move in two separate directions. A majority will be pulled toward programmatic advertising, while a few move toward upmarket endorsements.
Creator Economy Influence Peddling and the Entrepreneurial Content Creator Social media revenue sharing does not generate much money for most content creators. Rather, to earn a living online, start a business.
Artificial Intelligence Will Enshittification and The Dead-internet Theory Bankrupt Content Creators? Should writers worry that app decay and AI proliferation will make it hard to earn a living as a content creator?
Newsletters Steal this Ebook Idea to Boost Email Newsletter Subscribers Top newsletter authors have taken an "old school" email marketing tactic and applied it to email newsletter growth.
Newsletters Email Newsletter Advertising has a Scale and Format Problem The best ad format for email newsletters —native HTML— does not scale well enough to attract the largest brands.
Advertising Sponsorships Versus Advertising. What's the Difference? An advertisement directly promotes a brand while a sponsorship implies a deeper relationship between a brand and a creator, publisher, etc.
Newsletters The Paid, Ad-free Email Newsletter Playbook Boosts Revenue, Make Readers Happy Run the Paid, Ad-free Email Newsletter Playbook to keep subscribers happy while you generate income.
Podcasting Framing Matters for Video Podcast Interviews Disproportional framing in a video podcast interview can make host and guest look like David and Goliath.
Newsletters Data Confirms What You Already Knew About Newsletter Ad Placement Newsletter advertisements that appear when a subscriber first opens the message in Gmail or Apple Mail is more than twice as valuable as other placements.
Blogging The Help-Hub-Hero Pyramid Content creators can improve their grow and success with the classic Help, Hub, and Hero content-scheduling pyramid.
Newsletters Google Support for Email Ads Drives Speculation Google Ad Manager added beta support for email newsletter ads. This fact has me speculating about their reasons.
Newsletters There are Only Three Reasons Brands Buy Newsletter Sponsorships Every email newsletter sponsor buys an action, an audience, an endorsement, or all three of these.
Writing 7 Writing Lessons Gleaned from the Samurai Code Apply the Samurai's Bushido Code to your work and life as a content creator and writer.
Newsletters Privacy and Larceny Are Impacting Your Newsletter's Stats Bots are opening your email and clicking all of the links, but they have a good reason.
Blogging Integrate All Your Content into Your Website Whether one publishes on YouTube or creators a podcast, it is important to include that content on a website too.
Blogging Don't be Homeless Batman, or Content Entrepreneurs Need a Website, Newsletter Discover why every content creator needs a website to control, showcase, and monetize content effectively.
Blogging 5 Ways X (Twitter) Can Promote Your Blog Want more blog readers? Learn 5 ways to promote your blog on X (formerly Twitter) including threads, Articles & strategic sharing.
Blogging Content Creators Need a Website Content creators interested in building wealth should build a strong website (blog) since it has asset potential.
Entrepreneurship Selling Newsletter Sponsorships or Ads Can Generate Loads of Cash for Content Creators Explore the booming creator economy with a focus on newsletter sponsorships and ads, including compensation models, impact of Apple Mail Privacy Protection, and earning potential in 2023.
Newsletters Maximize Email Subscription Confirmation Conversions with Sniper Links Discover how sniper links can enhance your email subscription confirmation rates. Learn their workings and get a handy guide for major email platforms.
Credit What Kind of Debt Should You Crush with an Avalanche? Explore the Avalanche Method for debt repayment, focusing on high-interest, unsecured debts to effectively reduce costs and achieve financial freedom.
Giving Five Ways to Make Christmas Giving Affordable Get practical tips for affordable Christmas giving: budgeting, list-making, early shopping, sales, and craft ideas. Make holiday generosity wallet-friendly.
Credit When to Choose the Avalanche Method and Crush Your Debt Discover the Avalanche Method for high-interest debt repayment: a disciplined, efficient approach to reduce costs and accelerate financial freedom.
Blogging Insider Tips for Better Blog and Newsletter Content Unlock the secrets of captivating blog and newsletter writing with practical tips for engaging content, SEO, structure, and editing.
