Creator Economy - You, Money, Happiness

Newsletter Sponsorships Require Subscriber Acquisition

Sponsorship-driven newsletters must have a nearly endless supply of new or more subscribers, new sponsorship relationships, or some mix of both.

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Social Media

Can the "Reply Guy" Get 55,555 Impressions a Day?

X monetization requires 5 million impressions in three months. The "Reply Guy" strategy helps creators reach this goal by engaging with high-profile accounts, increasing visibility, and growing followers.

Creator Economy

The Blog and Newsletter Symbiosis

A blog drives discovery, a newsletter builds loyalty. Learn how to combine both for sustainable growth, better engagement, and higher revenue in this in-depth guide to the blog-newsletter hybrid model.

The image sos the words "A Dark & Golden Age."

Creator Economy

Content Creation's Dark and Golden Age

A recent Patreon survey showed challenges and opportunities in the creator economy.

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Newsletters

4 Ways to Improve Newsletter Ad Revenue

Maximizing newsletter ad revenue is about pulling the right levers—choosing the best ad type, optimizing placement, aligning audience and advertisers, and growing a valuable subscriber base. The more precisely you adjust these factors, the more you can earn from every email sent.

Creator Economy

How Much Can a Blogger Earn?

Guessing how much you or someone else can earn as a blogger, newsletter author, or similar creator take a little work.

Writing

A Subtle Difference Between Content Creation and Copywriting

Content creation, copywriting, and journalism are similar but not the same. There are differences in how these writing disciplines operate.

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Newsletters

Newsletter Alternatives to Substack

Seven of the best email platforms for newsletter creators, including Substack, beehiv, Ghost, Hoppy Copy, Kit, Letterhead, and MailChimp.

Newsletters

Are Email Newsletters Profitable?

Email newsletters can be very profitable, but there is no guarantee. Content entrepreneurs must work to drive direct and indirect revenue.

Writing

Earning a Living Online Demands Action

Discover how Sun Tzu’s ancient wisdom fuels modern content creation success. Uncover strategies to seize opportunities, grow and earn a living online with authenticity.

Writing

Bruce Lee Said Repetition Breeds Success

Practicing one kick 10,000 times represents a philosophy of success. It is the idea that habitual tasks, perhaps even monotonous ones, are essential.

Blogging

Is Blogging Still Relevant?

Discover how blogging has evolved from personal journaling into content entrepreneurship. Learn why blogging remains essential for building a profitable online business.

Advertising

Building Brand Deals That Your Audience Loves — An Overview in Lists

Here are 14 lists to guide content creators toward a sponsorship framework that is great for bands and an audience, too.

An AI-generated image representing the separation between creators and influencers.

Creator Economy

Influencer vs. Creator? Which Term Describes You Best?

Colloquial usage has apparently made the terms creator and influencer synonyms, but there can be a helpful distinction.

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Creator Economy

Influence Peddling and the Entrepreneurial Content Creator

Social media revenue sharing does not generate much money for most content creators. Rather, to earn a living online, start a business.

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Artificial Intelligence

Will Enshittification and The Dead-internet Theory Bankrupt Content Creators?

Should writers worry that app decay and AI proliferation will make it hard to earn a living as a content creator?